Related Posts with Thumbnails
RSS FEED

 

 

Blogroll

  Recent Photos

Hear Me

    HEAR ME ON:

SEARCH CG
Smart People
« Digital Continues to Permeate Reality | Main | One Month In: Crowdsourcing Ain't Easy »
Saturday
06Feb2010

Crowdsourcing (with a small crowd)

Recent posts by BBH-Labs and Edward Boches have inspired a few thoughts in me regarding crowdsourcing. The below items were posted originally in comments but I wanted to share them here as well.

1) Crowdsourcing will only help us if we can prune that crowd. I think this is essentially the model that Victors & Spoils is trying to take.

2) You’ll see that the work going into your efforts are high at the left and right ends of this chart. It is first hard to collect a decent number of qualified members of your “crowd.” Once you do, and the project becomes more widely known of, your work becomes harder because you must sift through a higher volume of submissions. There is a perfect number that varies from project to project.

3) The quality of output degrades when the crowd swells to be too large. A broader pool of people brings a greater range of talent and skills, but the problem with having too many is that the most skilled will get overlooked or lost by the sheer mathematics of this equation.

Reader Comments (2)

Good post and I completely agree with you. There is a point of intersection whereby sheer numbers will just add noise and deplete individual motivation.
Advance apologies for the gratuitous plugging of our offering but we're a London based hybrid agency and we curate a validated pool of remote creative talent, from many disciplines beyond traditional advertising. Check out an animation of our process here www.guidedcollective.com

February 18, 2010 | Unregistered CommenterSam Reid

The mortgage loans seem to be very useful for guys, which want to ground their organization. By the way, that is very comfortable to get a short term loan.

February 27, 2010 | Unregistered CommenterShort32Yesenia

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>